Case Study: Simply Wall St Dashboard Feed
This is a short overview of the “Dashboard Feed” project I led in my role as Content Product Lead at Simply Wall St, a fintech startup with circa 30 employees (at the time). This project was ultimately highly successful – far more than I’d anticipated at the time – so I want to look at: …
Case Study: iApply Loan Application Flow
This is an overview of the iApply loan application flow project I ran in my role as Product Manager at Leveraged. The purpose of this project was to increase revenue, reduce the time lag between marketing spend and revenue generation, and grow the business by losing fewer customers in the funnel. We would do this by …
